Digital Brand Operations & Social Media Growth Assistant

Remote | Full-Time Preferred | Fast-Paced Fitness & Wellness Brand

We are looking for a highly organized, proactive, and creative Virtual Assistant to support a fast-growing global fitness and wellness brand led by Rebecca Louise.

This is NOT a basic VA role.

This is for someone who understands digital growth, performance metrics, social media trends, and brand execution at a high level.

 You will work across two brands:

• A mainstream fitness platform
• A pregnancy & postpartum wellness platform

 If you thrive in fast-paced environments, love data + creativity, and can execute quickly without hand-holding — keep reading.

Core Responsibilities

 1.    Reporting + Recognition Graphics

• Run internal performance reports (team sales, affiliate results, challenge participation, etc.)
• Pull and interpret data from platforms
• Create celebration graphics to recognize top performers
• Design branded leader board visuals
• Maintain accuracy, organization, and speed

You must be confident pulling reports independently and spotting trends.

 2.   Social Media Execution (Multi-Platform)

 Manage and execute content across:

• Instagram (Reels, Stories, Carousels)
• YouTube Shorts
• YouTube Long-Form
• TikTok

 Responsibilities include:

• Scheduling content
• Writing captions (from direction)
• Editing short-form videos
• Repurposing long-form content
• Uploading with SEO optimization (titles, tags, descriptions)
• Staying on top of algorithm updates
• Implementing growth strategies
• Monitoring engagement & basic analytics

 You must understand:

• Hooks
• Retention strategies
• Platform differences
• Trend adaptation
• Performance tracking          

        3. Marketing & Automation Systems

         You must be proficient in:

• • ActiveCampaign
  • Kajabi
  • ManyChat
  • Email automations
  • Funnel setup
  • Tagging + segmentation
  • Basic troubleshooting 

You should be able to:

• • Build email sequences
  • Update automations
  • Create landing pages
  • Implement ManyChat flows
  • Pull segmentation reports                                                                                                                                                       

 4. Graphic Design + Brand Assets

• Create workout guides (PDFs)
• Design social media graphics
• Update challenge guides
• Create lead magnets
• Design recognition visuals
• Follow brand guidelines precisely
• Execute quickly with minimal revisions

 Proficiency required in:

• Canva (Advanced)
• Basic video editing tools (CapCut, Final Cut, or similar)
• Understanding brand tone and aesthetic

   The Ideal Candidate

You are:

• Extremely detail-oriented
• Fast with execution
• Organized and systems-minded
• Confident receiving direction and running with it
• Comfortable in a high-performance environment
• Data-aware but creatively sharp
• Able to handle multiple projects at once
• Available for quick turnarounds when needed

 Bonus if you:

• Have worked in fitness or wellness brands
• Understand women-focused marketing
• Know affiliate programs or team structures
• Stay ahead of social trends without being told

   What This Role Is Not

• Not for someone who needs daily micromanagement
• Not for someone learning these tools for the first time
• Not for someone who disappears when deadlines get tight

   KPIs & Performance Metrics

You will be evaluated on:

• Speed of execution
• Accuracy of reporting
• Social media growth + engagement metrics
• Funnel functionality
• Quality and brand alignment of graphics
• Proactivity in suggesting improvements

   Compensation

Competitive and based on experience.

We are willing to pay for excellence.

   How to Apply

Please submit:

1.    A short Loom video introducing yourself

2.    Examples of social media accounts you’ve managed

3.    Examples of graphics you’ve created

4.    Experience with Active Campaign, Kajabi, and ManyChat

5.    Your availability + time zone

6.      Expected monthly compensation

 If you want to build inside a fast-growing global brand and you’re ready to operate at a high level — we’d love to hear from you.

Please email: