GoHighLevel Specialist

I'm looking for a highly skilled and detail-oriented GHL expert to help on a part-time basis. You will be responsible for the end-to-end setup, design, and automation of our digital ecosystem. This isn't just a "virtual assistant" role; the need is for a technically savvy individual who genuinely understands the "how" and "why" of high-converting funnels and seamless user experiences within the High Level platform.

Key Responsibilities:

• Landing Pages: Design and launch a fully responsive website and high-converting landing page. This includes embedding a Video Sales Letter (VSL) as an MP4 file and ensuring mobile optimization. The Call to Action in VSL and the landing page is for people to fill out the application form and submit it for consideration in the exclusive business mentorship program.

  • Note:  There is a bit of custom coding required for the landing page to make the testimonials and accompanying headshots scroll 'above the fold' on the page in a way that's aesthetically pleasing. And for corporate logos to scroll, and media companies to scroll on different parts of the page, (below the fold).

• Product & Community: Configure the course area so my curriculum is ready for me to upload, and 12 weeks of content can be "dripped" to members as they enroll in the mentorship program. A private online community will be dedicated to the course area for the 12 weeks that content is dripped to members, and they'll have access to the private community for an additional 12 weeks (for a total of 24 weeks.  A "fast action" bonus for the first X number of people who apply and are accepted into the program is yet another 12 weeks of access to the community for a total of 36 weeks).

• Group Coaching Infrastructure: Oversee the proper group coaching structure within the platform, including scheduling and access tiers.  This aspect of the mentorship program is positioned as weekly office hours that will take place via Zoom video conferences.

• Funnels & Automations: Architect complex marketing funnels, including opt-in pages, checkout flows, and upsells.  Devise a reliable method to automate "Comment-to-DM" on Facebook and Instagram.  That is the process where people are asked to comment on an organic post with a specific keyword to obtain more information.  When the keyword appears in the comments it triggers an automated sequence to confirm the person's actual interest, then asks if they want the info via email or an SMS text message. Upon receipt of the email address or mobile phone number, the automation askss if the email / mobile phone number provided is correct. Upon that confirmation of the email address or mobile phone number provided by the  user, the automation sends a link to where the additional information can be obtained, and the contact is appropriately tagged in the CRM, and entered into an email follow up automation sequence.

• Email Marketing: Build out automated email sequences, one-time broadcasts, and sophisticated autoresponders.

• CRM Management: Implement a rigorous tagging and segmentation system to ensure our CRM is organized and outreach can be highly targeted.

• Forms & Data: Oversee the creation and embedding of forms to capture the completed applications, as well as leads and feedback, ensuring data flows correctly into the CRM and triggers the appropriate automations. Example: The receipt of a completed application will trigger an email stating the application has been received and will be reviewed as soon as possible, and they'll hear back from me soon.

• Integration: Configure the fully-functioning integration with the UpViral sweepstakes platform to build an email list via Zapier or Make so the automated follow up is handled by GHL - not by UpViral.  Integrate the Meta Pixel for ad retargeting purposes on Facebook and Instagram.

Required Qualifications & Skills:

• Mastery of GHL: You must have at least 4 years of experience working in High Level to ensure a deep, expert-level understanding of all GHL features (Pages, Products, Offers, Quiz Funnels, Pipelines, Email, and People).

• Design Aesthetic: Ability to create clean, professional, and responsive designs that align with modern web standards based on the art direction, images, MP4 file, and copy that's provided to you.

• Marketing Logic: Understanding of how tags, segments, and automations work together to create a personalized customer journey, and build an email list where additional offers can be sent in the future.

• Problem Solver: Ability to troubleshoot technical glitches and find creative workarounds within the GHL framework.

• Communication: Superb command of the English language and excellent verbal and writing skills to ensure clear communication and the ability to provide status updates on project milestones.

• Reliability: Proven track record of meeting deadlines, working independently and managing time effectively as a freelancer.

How to Apply: Please submit your application through this platform with the following:

1. A summary of your experience that's specific to GHL, and your digital marketing experience.

2. Links to at least 2-3 live GHL websites or landing pages you have built.

3. A description of the most complex automation or funnel you have built within GHL.
   
   
4. An explanation about one limitation you've encountered in GHL and how you fixed it or developed a solution to work around the shortcoming.*
5. A list of all other digital marketing/marketing automation tools, and No Code platforms you have experience working in, with accompanying words that accurately describe your level of experience with each one.

• • Examples: 
    • "No Code" software applications - Some experience.
    • Meta Pixel - Proficient
    • APIs/Webooks for 3rd Party Integration - Proficient
    • Zapier - Proficient
    • ManyChat - Novice
    • Make - Proficiennt
    • Canva - Proficient
    • UpViral - Proficient
    • Instantly - Proficient
    • Apollo - Novice
    • n8n - Novice
    • Google AntiGravity - None
    • Google Gemini - Some Experience
    • Claude Code - Novice
    • ChatGPT - Proficient